[Guest Post by Locomizer] Four big trends redefining location and maps services

Telefonica hosted our guest post on four big trends in maps and location!

Recently, we had a very interesting group discussion at a networking dinner hosted by Telefonica in San Francisco themed “What is the future of maps and augmented reality?”. Since my startup, Locomizer, deals with a lot of location data on a daily basis, I’d like to share my thoughts on the topic with a broader audience. Read more on Telefonica blog

Welcome Samantha!

Locomizer is very pleased to welcome our first intern Samantha Si, a law student at the London School of Economics and Political Science! Samantha will be joining Locomizer as a Summer intern. She will be responsible for shaping up our personal data privacy policy, along with other legal policies and documentation. It is key for a data analytics startup like Locomizer to have a very transparent data privacy policy and we are confident that Samantha is the right person to undertake on this task. Here is a comment from Samantha:

“I was looking to join a small firm to gain work experience over the summer. Locomizer particularly appealed to me due to its accelerated development and unique concept.”

We are very proud that Samantha has chosen Locomizer for the summer internship. Welcome onboard!

Locomizer is being featured in the video from The Collider12 B2B accelerator program

Locomizer is proud to be part of the Collider12 accelerator’s first batch of startups. Collider12 is the UK’s first startup accelerator for ‘B2Brand’ companies focused on helping businesses achieve corporate growth and marketing goals. It is supported by prominent investors, including Bauer Consumer Media, Creative England, Ingenious Media, Pembridge Partners, Unilever Ventures & three smart business angels.

Welcome to Collider12 from Collider12 on Vimeo.

Locomizer: what is in the name?

Surprisingly, we didn’t spend much time on deciding the name for our startup. The name locomizer came up early in the email exchange and earned approval from all co-founders. We did a quick check on the availability of the domain name and bingo – locomizer.com was ours next day.

"maximizing the analysis of location"

So, what’s in the name? Locomizer is a play of several words, including a noun location and verbs maximize and analyze. Figuratively speaking, locomizer means “maximizing the analysis of location.” Yes, it describes very neatly what we’re working on:

Locomizer is an analytics platform to build geo-behavioral Interest Graph by capturing location updates like check-ins. We’re focusing on providing insight into consumer geo-behavioral patterns and real-life attitudes for businesses aiming to monetize their Social Graph properties through better matching, targeting & personalization capabilities.